No more PPVs? Turki Alalshikh, DAZN announce end of On Demand model in historic move: ‘It’s damaged boxing’
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Turki Alalshikh Instagram
Adam Guillen has been writing (and translating) for MMAmania.com since 2011, covering the latest UFC, Bellator, PFL and other mixed martial arts (MMA) news and latest happenings throughout the combat sports world.
Turki Alalshikh continues to give fight fans what they want …
During a recent social media post on Instagram, Alalshikh — head of Saudi Arabia’s General Entertainment Authority — revealed that he and DAZN CEO, Shay Segev, have come to an agreement to end the pay-per-view (PPV) model.
“Great meeting with my brother Shay, CEO of DAZN,” he said. “We have big vision to grow boxing and decide: No More Pay-Per-View. Starting with our Ring Magazine show in November, all Riyadh Season & The Ring events will be free to DAZN subscribers.
“The PPV model has damaged boxing,” he added. “And we will no longer support it. We are with the fight fans.”
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If you recall, Alalshikh started his crusade to cut down the price consumers have to pay to enjoy his boxing events earlier this year, revealing that every one of his fight cards would cost no more than $20 each.
Now, it will cost next to nothing since all you need to have to enjoy all of the mega events is a subscription to DAZN, which currently runs between $14.99 or $29.99 per-month, depending on which of these plans you choose.
The next major boxing event (besides this) will take place on Nov. 22, 2025, featuring several intriguing title fights. In the main event, David Benavidez will defend his WBC Light Heavyweight title against Anthony Yarde, while the co-headlining act will see Devin Haney hook ‘em up with current WBO Welterweight champion, Brian Norman Jr.
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Also on the card, Jesse Rodriguez will defend his The Ring Junior Bantamweight strap against Fernando Martinez, while rising sensation, Abdullah Mason, will take on Sam Noakes for WBO’s vacant Lightweight title.
Now, the question remains: Will Ultimate Fighting Championship (UFC) follow in these progressive, fan-friendly footsteps?
It might be a tough sell.
