Former Today show meteorologist Steve Jacobs has a new job lined up.
Steve is heading to the Australia-founded global news platform, LeadStory. The news was disclosed by Mediaweek on Wednesday, February 12. LeadStory was founded by former Seven News senior reporter Cam Price and Cheyne Wallace in 2021. The platform first launched as a web and mobile app, and has expanded with licensed content partnership deal with CNN, CBS, CNBC, Reuters, Deutsche Welle, and Australia’s Channel 10. LeadStory also made a streaming deal with Samsung TV Plus.
Steve will be taking over as the company’s native advertising travel offering, working as both a reporter as well as a co-producer on LeadStory’s travel stories with domestic and international tourism, hospitality and travel brand.
He spoke to MediaWeek how The Today Show has prepared him for the travel stories aspect of the new job.
Steve did radio after leaving Today from 2020 to 2022 (
Image:
_steviejacobs_/Instagram)
“I’ve got lots of contacts in the travel space from my many years at The Today Show,” he said to the outlet. “I’m going out to market and to my contacts and bringing in partners from the travel industry. Plus, these are really interesting travel stories that have actually got some backbone to them.”
Steve also shared the exciting news on Instagram on Thursday, February 12 with a screenshot of the MediaWeek article. He captioned the post: “I’m super excited to be joining the team at LeadStory. This is a groundbreaking Australian media company with channels around the world. I will be presenting news-lead editorial stories based around travel, lifestyle and motoring. Stay tuned. This is going to be an epic adventure.”
The 58-year-old began working at Today in 2005, replacing Sami Lukis. In 2016, he announced he was leaving the network to be with his family. Steve assumed the role as weather presenter on Weekend Today, changing places with Natalia Cooper. He came back to Today as a weather presenter in January 2019 and left the show for good in December 2019 with Tim Davies taking over for him.
Post Today, he did a breakfast radio show on 2UE, 4BH, 6GT and Magic 1278 from April 2020 to January 2022. Then joined as a presenter for Sky News Weather in September 2024. Steve also explored another career path as he became a restaurateur. The Australian weatherman partnered with Tony Gosden and they opened a second location of Bonditony’s Burger Joint in the Sydney suburb of Enmore.
The second location did not lost long as it was closed by December 2024, According to the Daily Mail, the venue had a sign that read, “Thanks for all the support. Gonna go back to one store…less stress. love Tony and Steve.” The original location is still open.
