ITV fans who tuned into This Morning were less than impressed after watching Wes Streeting and Joe Wicks speak about a new animated physical activity fitness series. The pair spoke to Cat Deeley and Ben Shephard about a new animated series designed to make fitness fun for kids. It comes after findings claim less than half of UK children meet the recommended daily physical activity guidelines. Joe, otherwise known as The Body Coach, has created the series with Studio AKA, and it is backed and supported by the Labour Government. The series is made up of short, five-minute episodes, each offering a burst of movement, fun, and energy to get kids’ hearts pumping and keep their minds engaged.

However, during the interview segment with Wes and Joe, several fans complained that it dragged on for too long and left them “bored.” One person said on social media, “Next segment, please. I’m getting bored. #thismorning.”

A second also chimed in: “This is dragging out a bit #thismorning.” A third similarly said: “Not interested. #thismorning.”

However, one person defended Wes and said on X: “I hate to say this about a Labour MP, but I like Wes Streeting #thismorning.” Someone else also commented in the same thread: “Always clear and transparent.” A third also replied: “He spoke well.”

The series is released five years after Joe Wicks united the nation with PE With Joe, which garnered over 100 million views online and earned him an MBE for services to fitness.

The episodes will be available to watch for free on YouTube on a weekly basis, making it easy for families and schools to fit in a quick burst of activity anytime, anywhere, over the summer and beyond.

Joe will appear as an animated character in the series, in a first for the family fitness coach, alongside six new characters, ‘The Activators’. With Universal Music UK as the exclusive music partner, each episode features upbeat tunes from UK artists.